Regenerating anti-aging shampoo

An anti-ageing and regenerating shampoo designed for all hair types. Its formula, rich in anti-oxidant agents, revitalizes the hair fibre in depth and revives the natural shine. Particularly suitable for dull hair that lacks vitality, it makes it soft, light, silky and easy to style.



A compound of natural antioxidants that ensure the regeneration and restructuring of the hair. It provides vitamins, nutrition and intense protection to the scalp and hair structure.


Panthenol is the alcohol analogue of pantothenic acid (vitamin B5). Allows an effective action of cellular regeneration and protects against external aggressions of free radicals.


Thanks to its action of capturing water molecules, it restores the hair's elasticity, provides body and long-lasting protection against external aggressions.
Aqua (Water),Lauryl Glucoside,Disodium Laureth Sulfosuccinate, Sodium Lauroyl Methyl Isethionate, Glycerin Caviar Extract, Ascorbylpalmitate,Tocopheryl Acetate, Hydrolyzed Collagen,Panthenol,Tocopherol,Lecithin,Polyquaternium-10,Tetrasodium Glutamate Diacetate, Coco-Glucoside ,Propylene Glycol ,Polyquaternium-7, Glyceryl Oleate ,Hydrogenated Palm Glycerides Citrate,Peg-120 Methyl Glucose Trioleate, Sodium Chloride, Propanediol ,Potassium Sorbate, Hydroxyacetophenone, Sodium Benzoate, Citric Acid, Parfum (Fragrance)

How to use

Apply to wet hair and massage into a lather. Leave on for 2-3 minutes then rinse thoroughly. Continue with ALWAYS YOUNG Cream for best results.


Per category
Per focus
Per collection
Sets & Kits
Customised routine
Your shopping cart
Only 80,00  more to get a free 100ml mask!
Your shopping cart is empty.

It looks like you haven't added anything yet.